Caitlin Visser
Visual Communication Design, 2023
Hey there! My name is Caitlin, and I am a visual communication designer located here in Canberra. I am in my final year of my bachelor’s degree at the University of Canberra and so excited to be entering into the design industry. Having gained experience through three internship opportunities; one in 2020 at Fusion City Church, in 2022 at Rosella Street and in 2023 at That Works, I see the value of visual communication design being a bridge between the business and the customer.
I believe design should have a positive impact and make a difference in the world, and my aim as I enter into this industry is to do just that.
Selected Portfolio
Flowers in Season - Infographic
For a university project created in September 2023, whereby we were tasked to create an information visualisation of a specific topic and set of data information. The topic chosen for this project was flowers, looking at 20 flower species, their colours and when these flowers are in season in Australia.
Banksia & Bliss co.
Branding for Banksia and Bliss co. The Bride's Bestie in Wedding Stationery. From the formation of this business to the designing of wedding stationery, creation of the website and instagram. This brand was created as part of a university project and has continued on as a personal endeavour.
Light of Day - Packaging
This is a university project created in November 2022, whereby we had to create a brand and develop sustainable and economical product packaging. This is not in association with a commercialised business, but simply a brand created for the purpose of this assignment. Light of Day is a skincare brand that promises not only on their environmentally friendly sourced products but in their packaging to. Light of Day is inspired by the ocean and freshness that we desire for our skin. This is purely a product packaging design - from the box it is shipped in, primary packaging and any marketing material.
1Element - Styleguide
For a university assignment in May 2022, we had to create a home development company and a style guide for this company. From the initial target audience, developing the brand identity and collating all relevant information into a well-designed document. The style guide is used to keep consistency of the brand and keep longevity of the brand across various departments.