Courtney Busby
Corporate & Public Communication, 2022
I am currently in my final semester studying a Bachelor of Media and Communications (Corporate and Public Communications) at the University of Canberra.
Once completing my degree this year, I aim to find full-time work that relates to communications, media operations and public relations.
Finding suitable employment will expand my professional knowledge, experiences and training whilst gaining confidence in a hands-on environment.
As a communications and media student, I aim to seize every opportunity offered to me to develop my career through the communications and media industry. I am excited to apply my learned knowledge and to apply my new skills in a professional environment.
Make sure to review my portfolio for examples of work I have undertaken throughout my university studies and internship experiences.
Selected Portfolio
Press Release – ACT Policing
In 2021, I undertook a three-week internship within the Media Operations team with ACT Policing. During my internship, the ACT Government declared areas of NSW as Covid-19 hotspots and closed the ACT border to non-ACT residents. As a result of these actions, ACT Policing undertook compliance activity to support the ACT public health direction. As part of this process, I produced a press release to provide an update to the ACT community on the on-going compliance activities ACT Policing were currently undertaking in response to the ACT public health direction. I also distributed a media advisory to all major Canberra news outlets, assisted in hosting a press conference and drafting talking points for ACT Policing executive to support this press release.
Environmental Scanning Memo - Australian Sports Commission
For this assessment item, I was required to undertake an environmental organisational commutation review on the Australian Sports Commission (ASC). This review provides the ASC with insights that they can leverage in practice and offer a competitive advantage to their organisation. This memo summarises the latest research in organisational communication and how these insights could be relevant to the ASC public communication efforts.
Individual Project Plan – Adelaide Itinerary
For this assessment item, I developed and individual project plan for a three-day travel itinerary to Adelaide. This assessment outlines my understanding, applications and fundamental aspects of project management. My project plans contain the following documents: project overview, budget, timeline (including Gantt chart), risk assessment and stakeholder analysis matrix.
Social Activism Analysis – Extinction Rebellion
For this assessment item, I conducted a 10-minute presentation which explored the theory of social activism campaigns. This analysis focused on Extinction Rebellion Australia and McNair’s elements of political communication.