Vesna
Marketing Communication, 2021
Hi there! My name is Vesna and I am studying a double bachelors degree in Marketing Management and Communications in Advertising. I’ve been hard at work for the last 4 years and I am excited to see what the world has to offer. I have secured an amazing job at a boutique Media agency in the ACT with some of the best media professionals around.
An interesting fact about me is that I am always looking for ways to understand and think differently. I do a lot of economic and psychological research on the side and find it very interesting how people interact and react to situations.
I am passionate about the opportunities, hard work and fun that comes with working in the industry.
Feel free to check out my work and website.
Selected Portfolio
Krispy Kreme Brand Analysis
In our managing brands class we were asked to analyse a brand and recommend a way they could improve their brand image. For my assignment I chose Krispy Kreme because I had an interest in food and beverage marketing at the time. We had to identify all the major components of a strategic report in a simple yet effective way.
Digital Media Fundamentals
This is a photo I used for a digital media class that required to look into effective photography technique. The original assignment featured 3 pieces, however, this one is my favourite as it has the ability to create a story. the technique used for this was a foreground background approach. The other 2 pieces that were required were geometrical and rule of thirds.
Google Pixel 4a Strategy Recommendation
In this piece of work we were required to find a solution for a national campaign with a specific audience. I chose the Google Pixel 4a brief because it seemed the most interesting to market. We had to use roy morgan as our main data set and expand further into the audience and their habits.